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Coffee Shop Networking Does Not Mean Your Enterprise Becomes a Coffee Shop

The phrase “coffee shop networking” has started appearing more often in enterprise networking discussions over the past year or so since Gartner first used the term in August 2024. At first glance, it sounds simplistic, almost dismissive of the complexity that exists in large enterprise environments.

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What is Network as a Service (NaaS)?

Network as a Service, in general terms, is a network solution that enables an organization to purchase their network as a consumption-based subscription service. It is typically highly flexible and scalable, allowing organizations to easily modify their network capabilities based on demand or business requirements.